Should the Big East change its name?

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As was noted just a little while ago, the Big East looks to be on the verge — for the final time, we hope — of adding five new schools in both football and basketball, including Boise State.

Officially, it’ll be Boise State and San Diego State for football-only, and Central Florida, Houston and SMU as full members.

It’s a mess, a hodgepodge — whatever you want to call it.

The striking, and head-shaking, graphic of what the Big East will look like come 2014 can be seen here in THIS PICTURE courtesy of Bryan Fischer of CBS Sports. Of course, it should be noted that it includes highlighted states for both football-only and basketball-only members, so not every team will play one another.

Still. Just, wow.

I understand that college football is a business, and the Big East is doing what it believes will help it keep its automatic BCS bid (it’s sad that it comes down to that), but this has taken conference gerrymandering to a whole new level.

The Big East isn’t east… exclusively; it isn’t big… although you can insert your own punchlines there.

So should the Big East consider changing it’s name?

Really.

Let’s be honest, it doesn’t have the brand recognition of the Big Ten, SEC, or even the Big 12 — at least in football. And what brand recognition it does have in football… well, you guys know.

You could make an argument that the Big East should keep its title as-is because of the reputation with basketball, where it rakes in TV rights dollars, but isn’t that part of the reason why the Big East is in this situation to begin with? Because of consideration given to the basketball side?

And, as our own Mike Miller opines, perhaps Big East basketball won’t survive as it’s known today.

The Big Ten can stay the Big Ten — and, heck, they can name their divisions Legends and Leaders — because they’re the Big Ten. The Big 12 has two programs — Texas and Oklahoma — married (at least in business) to that conference title. Branding is one of the most important aspects to the financial health of conferences, institutions, etc. Schools like Texas, for instance, fight tooth and nail to protect the Longhorn brand.

Even the new Pac-12 is a brand, and commissioner Larry Scott has done as great a job as anybody selling that brand.

Brands are created and sold in the hopes that we’ll find a relationship to it, that it will invoke some some emotional connection.

The Big East needs to understand how branding can help, or in its current case, be detrimental. The brand of Big East football is a joke. Now’s the chance for change. Conference expansion is obviously not about the consideration for the athletes; the Big East wouldn’t bring in Boise State, which has no significant TV market and is a traveling nightmare, if it was.

The choice to bring in the Broncos was a branding and football decision.

If I’m the John Marinatto, I’m hiring the best marketing and PR firm money can buy and re-work the brand. Why continue to associate with something that’s stood for failure and punchlines the past few years?

The Big East is starting over — again — isn’t it time the name, the meaning, the atmosphere does as well?

Sound off below with your thoughts.

BYU wearing special patch in honor of LaVell Edwards

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BYU got the summer media day fun started on Friday with their football media day. BYU tends to pull out all the stops on its media day with coach and player interviews, alumni returning, and a handful of announcements about the future of the program. In addition to news about their relationship with ESPN, BYU also announced the football team will be sporting a patch this season in honor of the late LaVell Edwards.

In addition to players wearing the patch on their jerseys, BYU coaches will also wear the patch on their sleeves.

Edwards passed away in December at the age of 86. The BYU coaching legend spent 29 seasons on the sidelines in Provo and accumulated 257 wins along the way. Among those was a national championship season in 1984, which remains the most recent national championship to be claimed by a program not currently in a power conference. Edwards took 22 BYU teams to a bowl game.

Now if we can just keep getting BYU to stick to that lighter shade of blue as their main home uniform, we’ll be in great shape.

Former Vanderbilt football player Brandon Banks found guilty of rape

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Former Vanderbilt football player Brandon Banks was convicted by a jury on Friday for rape of a female Vanderbilt student. Following 15 hours of jury deliberations, the verdict of guilty on one count of aggravated rape and one count of aggravated sexual battery was in.

”He’s shocked but understands that this is only the first part of this process, there’s a lot more to do from here on,” Banks’ lawyer, Mark Scruggs, said after the verdict. ”We have some really good issues to raise.”

Part of Banks’ defense was built on succumbing to peer pressure, suggesting he feared he may be beaten up by teammates if he did not participate in the scandalous activity. The jury, having reviewed videos and photos from the incident, some of which were shot by Banks, determined that was not a viable defense.

”Making fun of another person is not right, but we know it happens,” Assistant District Attorney Roger Moore said in closing arguments, according to the Associated Press. ”But it doesn’t give you a legal defense to commit a crime, particularly not an aggravated rape, an aggravated sexual battery. I mean if that’s the case, then we’d have the ‘football team defense.”’

Banks will serve a minimum of 15 years in prison. One count of aggravated rape has a minimum sentence of 15 years.

Other former Vanderbilt players had previously been convicted for their roles in the 2013 rape. Cory Batey was found guilty of aggravated rape and sentenced to 15-25 years in prison in April 2016. Brandon Vandenbeurg was found guilty and sentenced to 17 years in prison.

California’s state-funded travel ban to discriminating states raises mild football scheduling concerns

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The state of California is banning state-funded travel to the states of Texas, Alabama, Kentucky, and South Dakota. Those states are added to the previous state-funded travel bans that included Kansas, Mississippi, North Carolina, and Tennessee due to what California lawmakers say are laws that allow for discrimination against gay and transgender people.

So what does this have to do with college football? My colleague, Bryan, notes this latest decision from the state means scheduling any potential road games for a handful of schools just got a tad trickier.

This development poses a couple of issues for some California schools to address moving forward.

San Jose State is the school affected by this latest news right off the bat. San Jose State has a road game scheduled at Texas on September 9 this season. San Jose State may have to rely on some of that guaranteed money from Texas to cover the expenses, which would put a dent in the total takeaway from playing the game in the first place.

Cal is also scheduled to play at North Carolina on September 2. Cal also plays at TCU in 2021 and at Auburn in 2024. If the ban is still in operation at those times, then Cal will have to budget ahead of time to tackle the expenses. UCLA will play at Memphis on September 19.

The state-funded travel ban to these states may not be an issue for the postseason, as bowl game expenses tend to be carried by the conference and their revenue shares.

Fresno State has a road game at Texas A&M scheduled in 2020. San Diego State has no future scheduling hassles to worry about for the time being.

When ‘physically, mentally ready,’ door wide open for Keyshawn Johnson Jr.’s return to Nebraska

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Keyshawn Johnson Jr. has yet to play a down for Nebraska, but, if it’s up to Mike Riley, he will at some point down the road.

Earlier this month, the son of former USC great Keyshawn Johnson was cited for marijuana possession and possession of drug paraphernalia.  This past week, the younger Johnson decided to take a leave of absence, with his father stating that his son needed some time to “mature” and will not play for the Cornhuskers in 2017.

Left open at the time was the question of whether Johnson Jr. would ever play for the ‘Huskers, period.  Friday, Riley left the door wide open for a return.

“We’re disappointed that he’s not here with us right now today,” the head coach said according to the Lincoln Journal-Star. “I think there’s kind of a wellness factor for Keyshawn going home. We talked to him about the possibility of maybe enrolling part time and taking care of his progress toward his degree, and also getting in great shape.

“And we opened the door for return, which is just kind of left open that we’ll deal with at the time that he is physically and mentally ready to do that.”

A three-star 2017 signee who was an early enrollee and participated in spring practice, the younger Johnson had been expected to be an immediate contributor for the Cornhuskers this season.