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Minnesota could sell beer at stadium


Move over, West Virginia. You have competition in the stadium beer sales department.

Come to think of it, “competition” and “beer” in the same sentence could lead to disaster.

In any case, count Minnesota as the latest NCAA program to inch closer to alcohol sales at their home stadium. The Minneapolis Pioneer Press reports that a liquor bill passed in the Senate on a 58-4 vote on Wednesday, opening the door for UM’s Board of Regents to sign off on a liquor license application for TCF Bank Stadium.

Selling beer in premium seating locations could bank as much as $1.5 million annually. Beer could be sold in luxury seating and in a public beer garden in the west side of the stadium.

The biggest upside for any alcohol sales is the profit, but then it becomes the athletic department’s responsibility to regulate the consumption and enhance security throughout the stadium.

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6 Responses to “Minnesota could sell beer at stadium”
  1. scoops1 says: Mar 30, 2012 9:15 AM

    Mmmmmmm beer

  2. bradlelf says: Mar 30, 2012 9:53 AM

    Big deal … the University of Cincinnati has been serving beer at all athletic events since our days in the Metro League. Heck, when I was in college we had an official beer sponsor, which was Warsteiner. They had a huge advertisement on the billboard and in the end zone at Nippert.

    In all seriousness, although it may be counter-intuitive, serving beer at the stadium actually cuts down on the binge drinking during the tailgating. There is no need to get obscenely blitzed before the game if you can grab a few beers during it. The additional revenue is an added perk.


  3. gripless says: Mar 30, 2012 11:23 AM

    Perhaps this is one of the many missing pieces for the Vikings stadium. Vikings will need to play at TCF for about a year, assuming this shitty state gets their act together and builds a stadium the NFL would require beer sales!

  4. overratedgators says: Mar 30, 2012 2:20 PM

    When I was in college, we just carried boda bags full of vodka into the stadium. Everyone knew, no one was of legal age, and the security guards just waved you in. This, I suppose, is progress.

  5. moose2k says: Mar 30, 2012 3:02 PM

    You need to have beer if you pay to watch them play.

  6. Deb says: Mar 30, 2012 7:25 PM

    That photo is priceless.

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