Good news, Lane Kiffin. You’re off the hook. We’re focusing across town at Jim Mora and UCLA, who is apparently doing everything he can to one-up Kiffin in every category possible.
Including media relations. Whereas Kiffin will simply walk away if he’s unhappy with the media, Mora will make the media do the walking.
Multiple reports out of Los Angeles this morning say that Mora kicked the media out of practice after camera crews wandered into restricted areas and began setting up on the field. The Los Angeles Times also reports that even members of UCLA’s sports information department were kicked out (that has to be a first).
The Times implemented a new policy yesterday and does not attend practices for either UCLA or USC.
If camera crews really were in places they weren’t supposed to be, then giving them the boot is extreme, but understandable. But to kick everyone out? That’s an overreaction on Mora’s part based on the information given.
Following practice, Mora said the media was given the boot because of errors on the SID’s part. Media access to practice should resume on Thursday. Rivals.com also has a video of Mora’s post-practice comments HERE.
Regardless, something has to be done about this media relations debacle in L.A. because college football isn’t getting less exposure by the day. I’ll agree that media members need to work within the rules established by coaches at practice. That’s their office, so to speak, and their time to work. But this requires some compromise from coach’s side as well. Working with the media is not a coach’s primary job, but it is part of their job.
And, ultimately, beat writers are doing what they do for fans and readers like you.