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Eminem joins ND-UM broadcast, Twitter explodes


I can’t begin to tell you how many times over the past several years I’ve wondered what it would be like if Eminem set up shop in the broadcast booth of a college football game, even if for just a few minutes at halftime.

Thankfully, my wondering — and that of most of North America, undoubtedly — is over.

During halftime of the Notre Dame-Michigan game, the rapper formerly/currently known as Marshall Mathers joined Brent Musburger and Kirk Herbstreit in the broadcast booth in what could only be described as the American version of a Dennis Rodman/Kim Jong-un sitdown.  While Eminem was there to premier his new video for a song that will be used on Saturday Night Football, the discussion inevitably led to Musburger discussing NFL point spreads with Mr. Mathers and OMG I can now cross that off my bucket list and die happy.

For those who missed it, yes, it was as real and spectacular as it sounds.  And, thanks to Land-Grant Holy Land, we have photographic proof of the historic development:


Suffice to say, Twitter exploded in a Miley-twerking kind of way.  Below is but a small sampling of what was being said in the wake of the greatest thing that’s ever happened in the history of ‘Merica.

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15 Responses to “Eminem joins ND-UM broadcast, Twitter explodes”
  1. handsofsweed says: Sep 7, 2013 11:12 PM

    That was just….weird as hell. I, as a viewer, actually felt uncomfortable FOR all three of them. And myself.

  2. Deb says: Sep 7, 2013 11:13 PM

    Missed it, but the brilliant thing is that I’m DVR’ing this game. Excuse me while I pause the action to watch the halftime show. Only for a Musberger/Eminem summit would I stop a live game that’s this tight to go back and watch halftime! ROFLOL!

  3. barkleyblows says: Sep 7, 2013 11:15 PM

    That was absolutely horrendous. Whoever thought this was a good idea should be fired.

  4. be4bama says: Sep 7, 2013 11:27 PM

    Good to know I wasn’t the only one feeling clueless.

  5. Deb says: Sep 7, 2013 11:29 PM

    Aw … it wasn’t that bad. Not as high on the creepy scale as Musberger’s preoccupation with A.J. McCarron’s girlfriend. At least Herbstreit got Eminem’s humor :)

  6. dmcgrann says: Sep 7, 2013 11:33 PM

    Love the picture. It looks like Eminem is scared that either Herbstreit or Musberger might just decide to tear him limb from limb, just for fun.

  7. BrownsTown says: Sep 7, 2013 11:42 PM

    Could you imagine ABC doing that with Keith Jackson in the booth? Me neither. I hate these cross promotions more than anything.

  8. pricecube says: Sep 7, 2013 11:56 PM

    That Axl Rose comment was awesome.

  9. overratedgators says: Sep 8, 2013 12:14 AM

    It was … Awkward. Em’s either still doing a lot of drugs, or suffering a major case of PTSD over the Detroit bankruptcy.

  10. thegonz13 says: Sep 8, 2013 12:26 AM

    At least, it wasn’t as creepy as Brent gawking over AJ McCarron’s girlfriend…

  11. cometkazie says: Sep 8, 2013 9:07 AM

    It was, IMHO, about the same as the useless crap that passes for halftime banter.

  12. drexelvol says: Sep 8, 2013 12:21 PM

    Brent wasn’t gawking over McCarron’s girlfried…get over it.

    I’m surprised old fart Brent even knew who Eminem was. But, regardless, that interview made it abundantly obvious that Eminem is a total retard.

  13. Deb says: Sep 8, 2013 1:32 PM

    @cometkazie …

    Your humble opinion is dead on as usual :)

  14. cometkazie says: Sep 8, 2013 1:40 PM

    Thanks, Deb.

  15. mogogo1 says: Sep 8, 2013 2:31 PM

    Astoundingly awkward for a guy who performs in front of huge crowds for a living. He obviously didn’t want to be there and that showed. And even if he’d come across great, what is the benefit for him? Just a bad idea all the way around.

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