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College offenses keep pushing the envelope

The Oregon Ducks are averaging an amazing 630 yards of total offense per game.

The Oregon Ducks are second in the nation in total offense...and it’s not close.

The previous two sentences should be incongruous, but they are not. They are merely a byproduct of the offensive revolution that has come to dominate college football of late.

Six weeks into the 2013 season, an astounding 19 teams averaging at least 500 yards of offense per game. The Baylor Bears lead the way with an absurd 780 yards per game. By comparison, just two teams finished the season averaging over 500 yards per game in 2009.

Granted, it is still in the early going so the numbers are partially a reflection of opponent strength (or lack thereof), but it’s worth noting that back in 2005 everyone went absolutely ga-ga over a USC offense that averaged 613 yards of offense through six games. The fact that the Trojans averaged 50 points per game that year was also supposed to be a big deal. Mind you, that was an offense loaded with arguably the best personnel ever on one unit -- Matt Leinart, Reggie Bush, LenDale White, a star-studded offensive line, two second-round receivers and so on. But that team’s production was primarily the result of USC out-talenting its opponents.

Baylor has a nice collection of players, with two legitimate Heisman candidates (Bryce Petty and Lache Seastrunk) and a budding Biletnikoff contender (Antwan Goodley), but it doesn’t have an NFL player at every position like that USC team did. Its incredible offensive output -- 71 points per game?? -- can mostly be attributed to the schemes and machinations of head coach Art Briles. Without Briles, Baylor would be just another Big 12 doormat.

And it’s about time people recognize that. Football commentators like to say it’s all about the Jimmies and the Joes, but they’re wrong: The X’s and the O’s matter, too, especially in college football. It’s not like Clemson would be as proficient on offense if it ran out of a Power I formation, would it? Would Baylor be the only team without a three-and-out in college football if it utilized a pro-style attack? Would Oregon be what it is today if it had run the West Coast Offense all these years?

No way.

Scouring the top 20 teams in total offense, only three run what are usually referred to as ‘conventional’ offenses, meaning with the quarterback primarily taking snaps from under center and with the offense huddling before every play.

The evidence in favor of the effectiveness of spread-style systems is so compelling, it’s a wonder that more elite schools don’t go full bore in this direction (Florida was one that did and it won two titles). Imagine if the USC offense of 2005 -- or even 2011 -- had run the Briles scheme. Or if Alabama emulated what Oregon does on offense. Those two teams running those schemes with their talent level would rewrite the offensive record books and probably never lose.

Of course, we’ll never see that happen because programs like USC or Alabama want to win the way they’ve always won, even at the risk of not optimizing their production. In the meantime, college offenses keep improving to the point where teams that would normally be excluded from the national conversation -- the Oregons, the Baylors, the Texas A&Ms, the Clemsons, etc. -- are now dominating it.

Better get used to it.