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Changes at Texas will keep Big 12′s attention

Mack Brown AP

The Big 12 needs a good Texas football program. Just as the Big Ten thrives when Ohio State and Michigan are great and the ACC cashes in when Florida State is contending, the Big 12 benefits in many ways when Texas is at the top of its game. With a coaching change now underway in Austin, the conference should be glued to what is happening with the Longhorns.

This is no slight on the status of programs like Baylor or Oklahoma State, or even Oklahoma, but when Texas is playing well and driving television ratings it has an impact on the rest of the conference. When the Longhorns do struggle, the impact works in reverse fashion as well. Fortunately the right hire by Texas could turn the Longhorns around in a hurry.

Who is the right hire? That is something still to be analyzed, but there are a couple of Big 12 programs that should be making every attempt to try to make their respective head coaches happy. Art Briles at Baylor and Mike Gundy at Oklahoma State are two names that could play in to the Texas coaching rumors, and for good reason. As Mack Brown’s results were in decline, Briles and Gundy were on the upswing. But would Texas consider hiring a coach from another Big 12 school? Pride and arrogance can get in the way of making the right choice sometimes, but either one of these coaches could be a great fit at Texas. Fortunately for the rest of the Big 12, it may not be likely Texas plucks a head coach from its own conference. Is it?

Whoever ends up being the head coach at Texas in 2014, the message will be clear: Make Texas matter immediately. The pressure will be on, so Texas will need a coach who is driven to deliver results in a hurry. That starts with recruiting. One of the first goals for the next Texas coach should be to lock down more of the top in-state talent and keep rivals from the Big 12 and now the SEC away. If Texas is going to fire back, keeping top Texas recruits at home will be key.

And as Texas makes strides in getting back to the top of the conference, other Big 12 programs will adapt and find new ways to keep Texas at bay. If Texas improves, other programs could follow. The Big 12 may have fallen behind the Pac-12 and the SEC, but the potential for the Big 12 to rise again may be unfolding.

This next head coach at Texas could be a mix of a rejuvenating figure for Texas and a game-changer for the Big 12.

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34 Responses to “Changes at Texas will keep Big 12′s attention”
  1. lbijake says: Dec 14, 2013 8:32 PM

    Gotta be Lane Kiffin. The soap opera continues.

  2. realfootballfan says: Dec 14, 2013 8:41 PM

    They shouldn’t go after any of those guys. Gary Patterson is the answer to their question.

  3. thefiesty1 says: Dec 14, 2013 8:43 PM

    The Hat would look good in Burnt Orange.

  4. vincentbojackson says: Dec 14, 2013 8:49 PM

    Mark it down, Lane Kiffen will sign 5 year deal with Texas to become highest paid coach in NCAA history.

    NOBODY fails upward like Lane. NOBODY!

  5. polegojim says: Dec 14, 2013 8:53 PM

    Or… how about The Vest?

    Also, Jason Garrett could be available.

    Barry Switzer might come out of retirement.

  6. harleyspoon says: Dec 14, 2013 8:54 PM

    Do you mean that the BIG12 is meaningless unless Texas or Oklahoma wins it every year? If so, you are full of it…add an “s” & “h” in front of that “it” to get the point!

    What if Alabama begins to lose a game regularly and is not always in the championship game? Does that mean the SEC is on its way to oblivion? Hell no!

    The BIG12 is not as bad as the pundits have painted it. If fact, the BIG12 is proof that there so parity being drawn into the BIG12 with Baylor putting together a winner….Oklahoma State is putting some credence to that parity matter…If, perchance the BIG12 was able to entice Notre Dame away from its faux membership in the ACC, suddenly the BIG12 would be at the top again…even though ND had not been a big dog but once in a long, long while…You had Louisville walking on water for awhile. What happened to them? You had Clemson flying without wings until they fell into the Atlantic Coast…

    In every conference, there will be 7 teams not in the middle of the top echelon in a ten team conference and there will 8-10 teams not in the top echelon of the 12 and 14 team conferences relatively speaking.

    The real problem with college football these days are the dummies in the media who make such ridiculous assertions as the one made in this article…

    What will you people say when Auburn gets its butt beaten by an ACC team tht played maybe one real power this season? Will it be that since the SEC didn’t win the NC for one more year, the SEC is a weak and dwindling conference? It better not mean that but what does it mean that a team that didn’t one SEC conference game last year is the undisputed SEC champ this year?

    Is the BIG10 only valid if Ohio State and one other team in the conference is any good or at least good enough to knock off OSU?

    The ACC had only one good team this year and the PAC has how many, three?

    College football is in deep feces if you pundits have your way. You people are destroying the game with your idiotic assumptions…

    The problem with college sports punditry these days is that too many people who never played football or basketball beyond junior high get paid to write and talk about it ad nauseum…and most of them don’t know what in the heck they are talking about…

  7. djlexluger says: Dec 14, 2013 8:58 PM

    The big 13 sucks

  8. djlexluger says: Dec 14, 2013 9:00 PM

    Typos do too

  9. harleyspoon says: Dec 14, 2013 9:10 PM

    How about this scenario….The SEC is actually a weak conference where it plays all those really easy teams during non-conference and then the big boys beat enough of their east or west divisional teams (they don’t have to play every team in the league every year) to look like they are real good…I mean, hell’s bells, y’all Old Miss looking like a world beater before the season..Where are they now? You had Mississippi looking like a top ten team early on. Where are they today? Arkansas? Tennessee? Kentucky? Florida? Vandy??? Was South Carolina the real world beater you had them rated early on? I think not! A&M has a crappy defense…and Bama allowed 300 yds rushing v Auburn..Some defense, huh? Missouri was about as good at it was when it was in the BIG12 and they almost won it all…You people in the college sports punditry are not much more than a bunch of political propagandists; the problem is that the people who hang on your every word as if it came out of the mouth of Jesus Christ are just as shallow as y’all…

  10. txskinsman says: Dec 14, 2013 9:18 PM

    Dave Shaw from Stanford is my choice for Mack’s replacement.
    A big thank you to Mack Brown, thanks for all the winning seasons and the national championship, who knows maybe 2 if Colt doesn’t get hurt in the first quarter against ‘Bama.
    Thank you Mack Brown, you will have a statue at DKR. And maybe even a name change to the stadium, DKR-Mack Brown-Memorial Stadium. That has a nice ring to it.
    Thank you Mack Brown.
    Hello to whoever steps into your shoes, and welcome. Bring us back to the top 10.

  11. jimbo75025 says: Dec 14, 2013 9:43 PM

    lbijake says: Dec 14, 2013 8:32 PM

    Gotta be Lane Kiffin. The soap opera continues.

    I am not a religious man, but I ay very well go to church tomorrow and pray that this happens.

    I figure trading in one Sunday morning for about three years of shear comedy is a good trade.

  12. tulsacyfan says: Dec 14, 2013 9:51 PM

    If the Big 12 replay official had the guts to make the correct call during the Iowa State vs. Texas game, we could have gotten all of this over a whole lot quicker.

  13. lowtalker says: Dec 14, 2013 10:37 PM

    how about Fitzgerald from Northwestern

  14. cranespy says: Dec 14, 2013 10:40 PM

    Has to be Les Miles

  15. chinahand11 says: Dec 14, 2013 10:57 PM

    @ harleyspoon: Sounds like you don’t like the SEC. Don’t worry, you will come around.

    I heard Bobby Bowden is unemployed. UT could give him a call. :)

  16. sportsguy3434 says: Dec 14, 2013 11:30 PM

    What in the world? All he is saying is that it is better when UT and OU are 10+ wins for example because the whole conference looks better. Just like OSU and UM for the big 10. Take a deep breath….

  17. goodfieldnohit says: Dec 14, 2013 11:56 PM

    15 yards, personal foul for excessive use of the word pundit, on harleyspoon. Three was too many, the fourth time, gets a flag.

  18. pgilbert2013 says: Dec 15, 2013 12:08 AM

    Come on guys… Think outside of the box. Why a retread coach?

    Why not the Duck Dynasty guys? They are great in front of the camera (longhorn network). Grandpa Jo played with Terry Bradshaw at LSU (X’s & O’s).


  19. dcboltsfan says: Dec 15, 2013 12:38 AM

    Here a great argument for Jim *Bleeping* Harbaugh!

  20. txstatebobcats1868 says: Dec 15, 2013 1:08 AM


    Phil Robertson (dad on duck dynasty) did played in front of terry bradshaw, and they played together at Louisiana Tech, not LSA

  21. jakeblues68 says: Dec 15, 2013 1:16 AM

    The mention of Gundy as a candidate for the Texas job is one of the dumbest things I’ve ever read.

  22. boomgrounder says: Dec 15, 2013 1:26 AM

    Texas will not pick fruit from it’s own tree. It won’t hire a BIG XII Coach. It will be the winner of the National Championship Game. Texas is already in negotiations with Agent Jimmy Sexton who handles both Jimbo Fischer and Gus Malzhan and UT had agreed to make the winning coach the highest paid coach in the history of CFB.
    It’s a winner take all NCG for the Texas job. Having one agent dealing with these coaches makes it easy for the coaches to continue to just coach as usual and Texas has a great HC no matter who wins. Money talks and BS walks. Texas has a lot of money! FSU and Auburn can’t compete money wise.

  23. kahunanc says: Dec 15, 2013 7:20 AM

    Gruden or Chip Kelly for $8M per

  24. corvusrex96 says: Dec 15, 2013 8:36 AM

    Please let it be Gruden , it will make Monday Night football more tolerable

  25. pgilbert2013 says: Dec 15, 2013 9:11 AM

    TxState. I was just kidding around, I don’t have time to watch Duck Dynasty. I just know its the new craze like that Honey BooBoo was. We are a very sophisticated society.

    Now DCBolts, you just sent a real shiver down my spine. Texas, please leave Jim alone… Please!

    Go 49ers!

  26. bikerhal says: Dec 15, 2013 9:52 AM


  27. klownboy says: Dec 15, 2013 10:01 AM

    Brown should have been allowed to finish his career at Texas. He was a victim of his own success.

  28. wvucolumbus says: Dec 15, 2013 10:26 AM

    I don’t know who the next coach will be at UT, but I do know the following.

    1. Austin is in my Top 3 of best towns/cities in the US. It rules in every way (especially if you’re a music buff like myself).
    2. UT is the gold standard, literally, when it comes to this nation’s universities.
    3. What Texas lacks in stadium atmosphere (and I was quite surprised when I went there in ’12), it more than makes up w/ $$ from boosters, etc. It’s crazy rich.
    4. It’s able to fetch recruits in one of the most fertile recruiting areas in the country.
    5. Texas should NEVER be out of the Top 15-20. Never. Most years it should be in the Top 5-10. It is just like Ohio State. Monstrous universities, alumni bases, and most importantly, $$ everywhere.

    I find it amazing that more head coaches haven’t expressed an overt interest in this job. It just may be the best (at least in Top 3) in the country.

  29. amosalanzostagg says: Dec 15, 2013 10:28 AM


    Merry Christmas!!!

    Your theorem would be correct if Alabama was in a one or two team centric conference like the Big 12. Alabama does not dominate it’s conference. Ask LSU or Florida or Auburn, who in addition to Alabama has won National Championships in football. Should Auburn win the National Championship this year,the Tigers would have completed a massive turnaround in one year from last year’s 3-9 debacle.

    The sad reality is that the Big 12 (with 10 teams) is an antiquity waiting to be divided by super conference development. It is nothing more than the old Big 8 conference, with
    OU and Texas reprising the dominant roles of Nebraska and OU and everyone else along for the ride. True, Baylor has had done more with less than Texas has (a recent Heisman winner and now playing in a BCS game) in recent years, but Baylor doesn’t put TV share into play.

    This Texas hire is crucial for Texas. Texas was spoiled by the success that Mack Brown had. Who the hire would be I don’t know, and don’t really care since Saban is staying at Alabama(for now). What happens to Texas and the Big 12 if the hire turns out to be
    an Akers or a McWilliams or a Mackovic? The University of Texas is the envy of college
    athletics, Texas, Inc. is massive and very profitable. Yet coffers filled with revenue does
    not correlate to success on the court, the diamond, nor the football field.

    The best person for the Texas job will be the person who plays “smart” football and hires “smart” assistants. It is going to have to be a person who lives, sleeps and eats
    football ONLY. That is why Texas is a football coaches nightmare. To be a Head Coach
    in a major sport at Texas, you have to be able to be a master politician,( which Mack
    was) a Head Football Coach,(which Mack was) and a reality TV personality,(which Mack abhorred). He was stretched too thin with too many commitments outside his scope ( A Head Football Coach). Why do you think Saban turned down the job? It wasn’t the money. It was the opportunity for him to continue to do what he does best,
    Live, eat and sleep football and not having to worry about what oil man Jim Bob Jumpback III thinks about the right tackle on the second team who just happens to be his nephew from his third wife’s side of the family.

    Good Luck Texas! You’re going to need it.


  30. amosalanzostagg says: Dec 15, 2013 10:40 AM


    Harbaugh is safe. You think an OSU guy would want to coach at texas? Harbaugh turned down USC which
    has far more going for it than texas.

    texas likes to hunt elephants rather than seriously
    look at good, quality assistant coaches.


  31. handsofsweed says: Dec 15, 2013 10:52 AM

    Uh-oh, Stagg. You messed up that post in epic fashion. Let’s see if you figure it out!

  32. amosalanzostagg says: Dec 15, 2013 11:12 AM

    boomgrounder wrote on: Dec 15, 2013 1:26 AM

    Texas will not pick fruit from it’s own tree. It won’t hire a BIG XII Coach. It will be the winner of the National Championship Game. Texas is already in negotiations with Agent Jimmy Sexton who handles both Jimbo Fischer and Gus Malzhan and UT had agreed to make the winning coach the highest paid coach in the history of CFB.

    It’s a winner take all NCG for the Texas job. Having one agent dealing with these coaches makes it easy for the coaches to continue to just coach as usual and Texas has a great HC no matter who wins. Money talks and BS walks. Texas has a lot of money! FSU and Auburn can’t compete money wise.


    I have to LOL at texas supporters.

    Isn’t Jimmy Sexton the same agent who represented Nick Saban?

    Phone conversation between Nick and Jimmy Sexton

    Jimmy- “Merry Christmas, Nick!”

    Nick- “Same to you , Jimmy! Terry and I wanted to thank you for what you did for
    us with that Texas situation. Thanks for all that you did. My bank account thanks you as well.”

    Jimmy- “You’re welcome, Nick. That is the reason I’m calling. Your idea of having
    Terry and your daughter go to Austin and look at houses on Lake Travis was brilliant! You had the blogs heating up with moving vans and signed contracts, It was the greatest deception since the TARP bailout.”

    Nick-”What’s the question? I have bowl game to win.”

    Jimmy- “Texas is calling about Gus and Jimmy at Florida State, you think texas would fall again for either one of these coaches?”

    Nick- “Jimmy, texas would pee all over itself if it was leaked, no pun intended, that
    Jimbo or Gus “Always wanted to coach at Texas! Hell, Mack didn’t even try to recruit Jamies Winston, a kid that really wanted to go to Texas. Just like Manziel, and RGIII. Think of texas if they had two Heisman winners, Joe Jamail DKR stadium would have had to be changed to simply the House that Mack built.”

    Jimmy-”You’re okay with me advancing Gus or Jimbo for the texas job?”

    Nick- ” Sure, like Sun Tzu said, Anything that weakens my enemy is good for me.”

    Jimmy- “I’m impressed you are a student of history.”

    Nick- “History hell! I’m trying to surpass a legend and anything I can do to make that easier, I’m going to do. With A&M and Missouri joining the conference that made it harder. If texas can take Gus out of the picture, that would be appreciated.”

    Jimmy-’”Well, I did just get him an extension with Auburn, maybe a calculated leak
    will have the texas supporters all worked up again.”

    Nick- “It worked for me, Try it for Gus. I have to go to practice now.”

    Jimmy- ” Go win your bowl game, I’ll have people post on Orangebloods that Gus wants the texas job.”


  33. pgilbert2013 says: Dec 15, 2013 11:15 AM

    A-stag, you are right.

    I love the fact that Texas has assisted in getting a few coaches raises and extensions:

    Those Michigan guys can be ruthless ;-)

  34. amosalanzostagg says: Dec 15, 2013 1:07 PM

    hands of weed

    Correct! Thank you for correcting me. Michigan, not OSU.


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