The Independence Bowl, known in recent years as the Avocare V100 Bowl, has a new sponsor.
DuckCommander.com, of course, is the online home of the immensely popular A&E television series “Duck Dynasty”.
Recent controversy surrounding one of the stars of the show, Phil Robertson, will no doubt drive the narrative regarding this news.
Would this be the first television show to sponsor a bowl game? A precedent doesn’t spring to mind. It makes you wonder if we’ll soon be seeing the “Homeland Fiesta Bowl” or the “Dancing With the Stars Cotton Bowl”.