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B1G Apple: Big Ten to open second office in NYC

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Not only is the Big Ten expanding its athletic footprint to the Eastern seaboard, but a new portion of the conference’s operations are headed in that direction as well.

In a press release, the league revealed it will open a second office in New York City, specifically on Third Avenue in Midtown Manhattan.  The release states that the new office will be fully staffed and operational by June 1.

Additionally, the conference notes that “its member institutions will also have access to satellite office space in Washington, D.C.”

The twin moves, of course, are directly tied to the additions of Maryland (ACC) and Rutgers (AAC), which will officially join the conference July 1.

We are excited to be on the East Coast and to open a second office in New York City,” commissioner Jim Delany said in a statement. “With the addition of Maryland and Rutgers, we have become a conference with a significant presence in two regions of the country. While the space will be utilized full time by Big Ten staff, it will also be open to our member institutions conducting business in the city. New York is one of the world’s greatest cities, and this provides an opportunity for connecting with our many conference partners, media and alumni in that area.”

It should go without saying that the Big Ten will still maintain its current headquarters in the Chicago suburb of Rosemont, Ill.

At what will become its second office, “[t]hree Big Ten staff members working in branding, championships, communications and compliance will be based in the New York City office to provide expanded coverage and service, while Big Ten Commissioner James E. Delany and senior staff will maintain a presence in both the New York City office and the conference’s current headquarters,” the release added.

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19 Responses to “B1G Apple: Big Ten to open second office in NYC”
  1. 8to80texansblog says: Apr 10, 2014 12:36 PM

    There are how many Big10 schools in the state of NY again?

  2. normtide says: Apr 10, 2014 12:52 PM

    So when is the b1g going to focus on what they really need, overall quality football? Instead, they open a boutique.

  3. manik56 says: Apr 10, 2014 1:04 PM

    Money brings success in CFB. New York brings Money. New York brings success in CFB.

  4. spreadthecheese says: Apr 10, 2014 1:17 PM

    The Big Ten trying to flex muscle with Rutgers. I don’t know whether to laugh or just feel sorry for them.

  5. sparty0n says: Apr 10, 2014 1:39 PM

    Yeah, I’m sure schools like Nebraska, Iowa and MSU are just ecstatic they they have an office to work from while conduct business in NYC.

  6. lifelong says: Apr 10, 2014 2:00 PM

    Seems pretty wasteful. Guess there’s still no money available to improve benefits for players, is there?

  7. phluffyclouds says: Apr 10, 2014 3:54 PM

    This I’d getting ridiculous…

    Don’t let the door hit you on the way out Turds


    The ACC

  8. dmvtransplant says: Apr 10, 2014 7:02 PM

    When you have money you can do whatever you want with it.

    It’s called options.


    The Oregon Football Program

  9. mogogo1 says: Apr 10, 2014 7:25 PM

    What would a reason be to visit an office of the Big 10 or any other conference? Reporters interviewing the commissioner or other brass, but struggling to come up with much else. And it’d be way more efficient to have one larger office than multiple smaller ones.

  10. musketmaniac says: Apr 10, 2014 9:21 PM

    8 to 80, don’t be hater. this is obviously their first step in adding Buffalo as a football only.

  11. sportsguy3434 says: Apr 10, 2014 9:44 PM

    Norm…brilliant. Don’t forget the pastries and coffee shop.

    I guess they now have more offices than any other school…or do they? It’s like having two helicopters instead of just one.

  12. normtide says: Apr 10, 2014 10:24 PM

    This is obviously a play to add the NYC market. I have doubted that Rutgers will bring them that all along. I haven’t met every New Yorker, but I have met quiet a few. From what I can tell, most New Yorkers hate NJ. Existing b1g alum in the city will out number Rutgers fans there. I have my doubts about DC as well. But, I’m not an analyst. We will see.

  13. musketmaniac says: Apr 11, 2014 1:05 AM

    resentment, that’s what Acc has found. And that’s all the b1g will wind up with. The east coast would rather have an all eastern league. The fact that our largest cities N.y. city does not have division 1 football, does not help. Temple is Philadelphia’s only. Baltimore and D.C.. split the terrapins. The ivy league is for ivy league only anymore. You look at the rest of the U.S. cities. Chicago(N.d.) Atlanta (g.t.) Miami(duh). Dallas (many) L.A. (many) almost every major city outside of the New England states has major college football.

  14. cupajoe32 says: Apr 11, 2014 8:34 AM

    The big cities in New England have a big difference compared to smaller cities that do better with college football, they have many professional sports teams and options for fans. College football is big in places like Alabama, where no pro sports teams exist or are even competitive. Similarly high school is big in west texas for the same reasons.

    The Big 10’s move is based on a strategic model of picking up revenue primarily from cable bundling the Big 10 Network in two of the biggest tv markets on the east coast. For Maryland they promised nearly $34 million in year 5, after they joined. But that number is highly suspect, due to the changing content delivery systems being setup. Meaning, bundled cable networks may not deliver as much revenue as forecasted 5 years ago, with content delivery via the internet increasing.

    Additionally, among the 14 schools in the Big 10, Rutgers will have the 10th largest fan base, and Maryland will have the 14th (out of 14), so the contribution in terms of alumni to the conference will not be great, and in fact will probably dilute the conference as a whole.

    The Big 10 has plans to put their basketball tournament every now and then in NYC as well. All of which is nonsense, b/c their strategic plan could be moving against them. If their plan moves in the opposite direction, then Maryland and Rutgers are going to be looking at less money, along with the others schools in the conference, and scratching their heads wondering if it was all worth it.

    If not.. maybe the ACC should open an office in Los Angeles and Chicago… sure why not!

  15. musketmaniac says: Apr 11, 2014 3:10 PM

    some nice reading Cup, informative. My point was that if N.Y.C had big time division one football, a strong, all eastern conference would have been in place.

  16. stoicpaisano says: Apr 11, 2014 3:58 PM


    Hell no. Having a store on Michigan Ave doesn’t make you the local favorite.

    CHI is like NYC in attracting a ton of recent grads, which naturally splits the fandom. OSU, Mich and MSU are right there with ND…NW and ILL alums don the colors on the rare occasions their programs are strong.

  17. musketmaniac says: Apr 12, 2014 4:10 PM

    Than tell your Chicago people to quit claiming the Indiana school. because way too many people from chicago claim N.d. as their own. A lot.

  18. dmvtransplant says: Apr 12, 2014 10:56 PM

    @ normtide

    The amount of B1G alum in the DC area is crazy. A couple of years ago Indiana & Penn State played a game at the Redskins stadium and more people showed up than the Redskins vs Giants game a week or so earlier.

    The B1G alumni intramural leagues in the capital alone get a huge turn out and that’s just for flag football.

  19. normtide says: Apr 13, 2014 6:13 PM

    I didn’t know that about D.C. . But that’s my point about NYC. I don’t think Rutgers or Maryland will increase eyeballs in DC or NYC. Neither brings great football, which is what the b1g needs. And New Yorkers really aren’t Jersey fans. In my view, Virginia would have been a better addition than Maryland. Better recruiting there. New Jersey actually has a decent HS football scene. Not awesome, but respectable. It really seems like a land grab, with little care for what’s there. The Nebraska addition was a grand slam, PSU too. This round I don’t really understand. Don’t you think that, if they would have got Missouri and added Virginia this round, the b1g would be better off than like this?

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