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Nielsen’s top sporting events on Twitter include BCS Championship and Kick Six

BCS National Championship - Florida State v Auburn Getty Images

Twitter allows for instant reaction and has become a staple in the way we all digest sports. The social network has been one of the easiest and best go-to destinations for talking about college football as news breaks or as games unfold. According to a new report by The Nielson Company, two college football games resulted in some of the most engaging sporting moments on Twitter between September 1, 2013 and May 25, 2014.

The Super Bowl, perhaps as expected, had the largest interactive audience. The NFC and AFC Championship Games were the second and third most engaging sporting events, respectively. The NFL rules, after all. But after that the biggest event was not a World Series game, Stanley Cup Final or NBA Finals game. It was the BCS Championship Game between Florida State and Auburn.

The 2014 BCS Championship Game reached an audience of 10,404,000 on Twitter with a reported 4,392,000 tweets. The BCS Championship Game also saw more tweets about the game than the AFC Championship Game between the Denver Broncos and New England Patriots, according to Nielsen.

The memorable ending to the Alabama-Auburn rivalry game known as the Iron Bowl also appeared among the top ten most engaging sporting events on Twitter between September and the end of March. Chris Davis returned a missed field goal out from the back of the end zone all the way for a touchdown to clinch the SEC West for Auburn. The shock of the moment led to over two million tweets reaching an audience of a little under nine million Internet users.

How many of those tweets had a “#rolltide” attached?

Helmet sticker to Mashable.

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2 Responses to “Nielsen’s top sporting events on Twitter include BCS Championship and Kick Six”
  1. sammadison says: Jun 4, 2014 11:30 PM

    Football rules

  2. dmvtransplant says: Jun 5, 2014 10:10 AM

    Everybody knows football is King. An NFL executive reading names on a stage in NYC, beat the NBA playoffs in ratings including a game with the Heat.

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