Exhibit #1,487 that there are waaay too many bowl games in college football.
Or, more to the point, the St. Petersburg bowl committee had best make sure they get their sponsorship payments upfront with real money.
Regardless, it was announced that BitPay — the release describes that entity as “the world’s leader in business solutions for the bitcoin digital currency” — would take over title sponsorship of the postseason game played in St. Petersburg, Fla. Henceforth, the game formerly known as the Beef O’Brady Bowl will be known as the Bitcoin St. Petersburg Bowl.
This year’s game will be played Dec. 26 and will feature teams from the ACC and AAC.
“Our goal is to continue to move bitcoin into the mainstream and sponsoring the St. Petersburg Bowl offers us that opportunity,” said Tony Gallippi, executive chairman for BitPay. “College football fans and the bitcoin community represent a similar target demographic – tech-savvy men between the ages of 18 and 40.”
Yeah, that’s about all I have. Feel free to discuss amongst yourselves, though.