Well, it’s not like they were going to put a statue of the Nike swoosh on campus.
On Saturday, Oregon unveiled a bronze statue of Puddles the Duck on campus, the program’s iconic, crowd-surfing, motor cycle riding mascot.
... that's one impressive Duck! pic.twitter.com/TU179rszcy
— University of Oregon (@uoregon) January 23, 2016
Oregon’s rise to prominence has been equal parts innovative football and “brand,” whether it be the uniforms, Phil Knight himself or, yes, that smirking mascot.