No matter what happens this weekend, UCLA will not be going to a bowl game in the first season with Chip Kelly as a head coach. At 2-8, that end result was determined weeks ago. Despite taking a while to get things seemingly together, UCLA will meet with their crosstown rivals from USC this week, and the timing could not have been better for Kelly and the Bruins.
USC was officially ruled out of the running for the Pac-12 South Division last week as they fell to 5-5 this season. The pressure on head coach Clay Helton has seemed to be on the rise as frustrations about the Trojans continues to build this season. The possibility of a coaching change has become a bit of a popular talking point for some as college football gets the coaching carousel greased up and ready to go at full force. And with Notre Dame coming to Los Angeles next week with their own College Football Playoff hopes potentially on the line, this week against the Bruins feels like it could be a must-win game for USC.
That alone makes this a pretty important game for Kelly and UCLA as well, even more so than it already was destined to be by default. Kelly will have an opportunity to really stick it to his new rival with an opposing head coach under an increasing amount of pressure by putting USC’s own bowl hopes on the edge of a cliff, with the Irish coming to town to give the final nudge.
A win for Kelly would help give UCLA’s recruiting efforts an extra sales pitch to make. As UCLA is looking to build something, they could be responsible for potential changes going on at USC. USC is rarely going to lose out in the recruiting battles and the Trojans will always have quality recruiting hauls, but Kelly would benefit by having a head-to-head win against USC, and this year would be a great way to end his first season at UCLA.