If the NCAA finally starts allowing its players to profit off their images and names and likenesses and the like, there is one conference that is decidedly positioned to, with fistfuls of $100 bills, wipe away any tears of angst that may flow over the erosion of what’s become an archaic amateurism model.
According to Steve Berkowitz of USA Today, and citing federal tax returns provided by the conference, the Big Ten recorded nearly $760 million in revenue for the 2018 fiscal year. That financial haul is a record for any conference, trumping the $512 million for the 2017 fiscal year; the $54 million paid out on average to each of the league’s 14 member institutions — two schools, Maryland and Rutgers, have borrowed against future earnings — sets a standard for the rest of the country as well.
That $54 million per school is just over $2 million more than had been projected in the summer of 2018.
For comparison’s sake, the 14-team SEC, the second-most financially successful Power Five conference, announced in February of this year revenues of just over $627 million for the same fiscal year, with an average per-school payout of $43.1 million.
In May of this year, the Big 12 announced $374 million in revenue that would be distributed amongst its 10 members. For the 2016-17 fiscal year, ACC members received between $25.3 million and $30.7 million and Pac-12 schools received $30.9 million.
With the launch of its own network this August, the ACC is expecting to see its per-school revenue increase for the 2019 fiscal year; how much remains to be seen, although it’s expected to be enough to put the Pac-12 squarely in the Power Five revenue cellar.
The life of a conference commissioner is not an easy one given the amount of criticism from just about every level but at least they are well compensated for their troubles.
Really well in most cases.
Thanks to the latest round of 2017-18 tax returns from the various Power Five conferences and the NCAA being released, we now have a good picture at how everybody stacks up and business booming has resulted in even larger paychecks for most. Here’s the latest figures for the Power Five and NCAA President Mark Emmert:
- The Big Ten’s Jim Delany moved into the top spot as the highest paid commissioner thanks to a reported $5.5 million paycheck, per USA Today.
- Pac-12 commissioner Larry Scott was not far behind his Rose Bowl counterpart with over $5.2 million in compensation, according to the San Jose Mercury News.
- Big 12 head honcho Bob Bowlsby was bumped to a total of $4.1 million.
- ACC commissioner John Swofford took home slightly over $3.5 million.
- SEC leader Greg Sankey was by far the best bargain of the group, with the most recently appointed commissioner making right around $2 million last year.
- Emmert’s salary was the biggest mover of the group of power players as Yahoo! Sports notes his take-home pay jumped 60% by going from $2.4 million the previous year to $3.9 million. All told, the NCAA’s public face has seen his salary jump by some $2 million since 2015 alone.
As you all know, the compensation for the student-athletes officially remained at $0 in pay for the same time period.
It just means more… beer?
It certainly could in the SEC as early as this upcoming season depending on how the league’s annual spring meetings in Destin, Fla. go next week. As Sports Illustrated reports ahead of everybody’s trip down by the beach, repealing an archaic conference rule banning alcohol sales in the general public sections of stadiums is expected to be the hot button topic that will drive the conversation among school presidents, athletic directors and coaches:
Many of the conference’s high-ranking administrators are optimistic that league presidents will not only seriously discuss the alcohol ban but will overturn an archaic policy that exists in no other major conference. The bylaw will be “front and center” during the four-day event at the Hilton Sandestin Beach Resort, says one athletic director; another AD says it’s “the main thing.” The administrators spoke to Sports Illustrated on a condition of anonymity.
It probably goes without saying that SEC fans have been clamoring for overturning the rule and expanding sales beyond the club areas where adult beverages are currently allowed to be sold. The conference is one of the few holdouts in this area as college football has swung back from being relatively dry the past decade-plus. Half the Big Ten will permit sales in 2019 and other programs like Oklahoma became the latest big program elsewhere to join the trend earlier this month.
There’s two positives supporters of an SEC repeal will no doubt trot out next week, the first being the increased revenues schools can make by opening up sales and the other being the decrease in binge drinking just prior to kickoff. The latter in particular is not something likely to escape the conference presidents given some of the game day atmospheres in the league.
We’ll see if things ultimately get over the finish line in terms of a repeal after a few years of discussion but it probably speaks to the health of the league that throwing a few drinks back is the topic de jour down in Destin this year.
Kirby Smart is just plain good for business at Georgia as much as the head coach is for the Bulldogs on the field.
Like, really good for business.
The Athens Banner-Herald recapped a number of the financial figures for UGA athletics’ recently approved 2020 budget and while the overall $153.89 million figure was notable and the projected $44.5 million distribution from the SEC Network somewhat striking, it was one nugget buried in the story that was really eye-opening:
‘Fueled by the football team’s success the last couple of seasons under coach Kirby Smart, donors have contributed about $140 million total over the last two years.’
$140 million over two years!
“Sustainability in college athletics is an ongoing challenge and we are fortunate to be one of the few institutions being on solid ground,” AD Greg McGarity told the board.
We’ll say. That $140 million figure over two years is slightly more than what fellow SEC peers Kentucky and South Carolina brought in just last year in terms of total revenue, per USA Today’s finances database, and even if you split it in two is still a figure that greatly exceeds most Group of Five programs entire budget. And keep in mind this is just donations for the Bulldogs, not revenues from media deals, ticket sales and other items.
Given that UGA has made the national title game and the Sugar Bowl the past two seasons, it’s probably not a huge surprise to see a big uptick in donations but that quite the whopper of a figure thanks to the Smart-led resurgence in Athens.
Add Wyoming to the long, long list of FBS schools hoping to complete a facelift for their home stadium over the next few years.
According to the Gillette News Record, the Cowboys are all set to ask the state for nearly $50 million in funds to help with the renovation of War Memorial Stadium and other athletics projects such as a pool.
“On the lower west side, the treads and the risers in the bleacher section and the press box are far below Mountain West Conference standards and we need to find a way to upgrade that,” athletic director Tom Burman told the paper. “We’re going to need, as part of our vision, to make fans feel better, whether it’s back-rests or chair-backs or better concessions. They have an expectation level of what Saturday football’s supposed to be like and it’s very different from what we provide.”
The total cost for the stadium and pool, which are not being separated in the request to the state for funds, is expected to cost $74.2 million. Some $24.6 million is expected to be fundraised by the school with the rest covered by the money provided by the legislature.
War Memorial Stadium seats just over 29,000 people for Cowboys home games but has really only seen minor renovations to upgrade the venue in 2004 and 2010. Given that the venue was built in 1950 and only expanded to near its current capacity in the 1970’s, it’s understandable why the school wants to upgrade the home football experience as a result.
Wyoming opens their 2019 season in Laramie against Missouri on August 31.